- Whitens whites, extra tough on dirt and stains
- Removes odours with 5 powerful enzymes
- No optical brighteners, phosphates or synthetic fragrances
- Suitable for septic tank and greywater use
When developing our products, we check all our ingredients against international safety standards.
If there’s ever any doubt about an ingredient’s safety, we look for an alternative.
We make our products to the highest quality and environmental standards, so you can be sure they’re safer for you and our world.
Performance: Formulated from plant-based ingredients and independently tested to ensure excellent results and an effective clean, while minimising environmental impact. *Based on front loader performance reports in comparison to standard ecostore Laundry Liquid.
New front loaders: You may need to run an empty first cycle in your machine with a dose of detergent. Our Laundry Liquid is not suitable for this first cycle. It contains eco-surfactants which are naturally high foaming. We suggest using our Laundry Powder for the first wash.
Renewable sugarcane plastic: Our bottles contain a mix of sugar plastic (a renewable, recyclable plastic that captures CO2 as it grows) and locally sourced recycled plastic.
Safer for our environment: Approved by NZ's premier eco-labelling authority Environmental Choice (Licence No. 5819160). This is your guarantee that we are committed to environmental leadership and that these products are less harmful to the environment. With proper greywater systems in place, the water from your laundry can safely be re-used on your flower gardens, lawns and trees. Suitable for septic tanks.
Sustainable manufacturing: Our Ultra Power Laundry Liquid is made in NZ to the strictest environmental standards in our ISO14001, Enviromark Diamond and CarboNZero certified factory.
Direction for use: Standard load (1 cap) = 35ml. Large load (1_ caps) = 52.5ml. Handwash (_ cap) = 17.5ml. Machine washing: add 1 to 1_ capfuls to the detergent dispenser and set it to your preferred cycle. Hand washing or soaking: add _ a cap to warm water and rub a small amount directly onto stains. Use with ecostore Fabric Softener to keep clothes soft and gentle on the skin. If very dirty, soak clothes overnight or use ecostore Laundry Soaker & Stain Remover. Always check clothing instructions and test colour fastness. Do not soak zips or metal buttons. All detergents have an effect on the environment. Always use the correct dose for maximum efficiency and minimum environmental impact. Recommended washes per pack: 925ml = 26 washes, 1.85L= 52 washes, 3.7L= 104 washes.